Desert Drive

Subaru of America asked me to show what the 2023 Outback can do once the pavement ends. We called it Desert Drive.

The desert did not stay dry. Downpours rolled across the flats and left colossal puddles, and the Outback went straight through them. Between the storms came the open vistas, the hikes, the sunset chases and the camping nights.

Rain or shine, on road or off, the Outback got me to every frame.

The deliverables were a vertical film and a series of photographs of the Outback. I released them on my Instagram in February 2024 as three posts: two carousels and a reel.