The Time to Act Play with sound

Abu Dhabi Sustainability Week

The Time to Act

Abu Dhabi, United Arab Emirates

Abu Dhabi Sustainability Week is one of the largest sustainability gatherings in the world. Masdar hosts it every January in Abu Dhabi, and it brings heads of state, energy ministers, investors and scientists from more than 170 countries into one city for a week of decisions about energy, water, climate and finance.

The film was made to promote the week, so I built it as an argument rather than a recap. No stage, no panel, no conference floor. What is on screen is the thing all of it is actually about, cut to one line: the time to act is now, and together we can shape a cleaner, greener future for generations to come.

Narrative Form produced. I directed it.

Event
Abu Dhabi Sustainability Week
Location
Abu Dhabi, United Arab Emirates
Production
Narrative Form
Direction
Niaz Uddin